Update: Untested but seemingly useful comments on the post include,
- You can use a lot of freeware to bring MOV to an MP4 container, they are pretty close. For example YAMB.
- I can take a quicktime H.264 with aac audio, simply rename it with a ".wmv" extension, and it plays on my xbox360 just fine. Windows Media Player on my computer won't play it, but the xbox does.