March 6, 2008

iPhone pans Flash to make platform play

Many are raving over the iPhone SDK and the big bag of money for development, and often don't even mention that Flash isn't part of the deal. But what is the deal really and how much influence will mobile devices have over the Internets and Rich Media Applications?

AppleInsider attempted to justify answers on Flash that were panned in comments, but the sneaky CounterNotions may have anticipated the apparent (QuickTime, HTML, WebKit, JavaScript, CoreImage, Cocoa Touch) platform play, to borrow the Ryan Stewart phrase he typed from the Silverlight conference.

37 Signals is thinking phone but the observation applies more generally:
"Apple has the superior product, the big momentum, the cool, the lust, the business hooks, the consumer hooks, the customer experience, the interface, the design (interface and industrial), the smooth development environment, the vision.

And, maybe the secret key to it all, they have the commercial platform that makes it possible for a developer to actually sell, distribute, and update their software with the flip of a switch. And don’t forget the customer experience revolution — buying and it-just-works installation of iPhone software will be as one-click easy as buying music from the iTunes store. It’s all wrapped into one beautiful package. A package that only Apple can deliver."

Update: Frank Capria looks at Emerging Mobile Trends (Mobile video’s not hit the mainstream… yet).

Update 2: Adobe says Flash is coming to the iPhone.

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